Keren Hayesod – United Israel Appeal is the preeminent worldwide fundraising organization for Israel, which was established in London in 1920, to serve as the fundraising arm of the Jewish People and the Zionist Movement.

Keren Hayesod is recognized today as a National Institution (Public Benefit Company), with a special legal status, according to the Keren Hayesod Law of 1956, granting it a unique position in the connection between Israel and world Jewry and friends of Israel.